Ajrak prints, known for their vibrant colors and cultural significance, are gaining popularity among the younger generation. The eco-friendly and sustainable nature of Ajrak, combined with its deep cultural heritage, makes it a favorite in contemporary fashion.
"Care for your clothes like the good friends they are", said Joan Crawford many years ago. Good clothes just like good friendships need nurturing, maintenance and quality time. However, we’re all aware that some of the best friendships are the ones that need very little maintenance but last a lifetime! Even several years apart, it feels like you picked up just where you left off. What if we told you that we have just the kind of fabric to be your long-term friend? Meet Modal Silk. First developed in Japan in the 1950s, Modal Silk is a cellulosic fibre made from the Beech tree pulp. After the cellulose is extracted, it is manually spun to make Modal Silk fabric. Although...
