Ikat, a word derived from the Indonesian term "mengikat," meaning "to tie," is not just a fabric but a story woven with threads of tradition, craftsmanship, and timeless elegance. As a handloom label that specializes in this intricate art form, we celebrate the beauty and heritage of Ikat through our exquisite collection of saris, kurtas, and more.The Heritage of IkatIkat's history spans centuries, with roots tracing back to various regions across the globe, including India, Indonesia, and Central Asia. Each region has developed its unique style and technique, making Ikat a diverse and rich textile art form. In India, Ikat is predominantly woven in states like Gujarat, Odisha, and Andhra Pradesh, each offering distinct patterns and designs that reflect their...
In recent years, there has been a noticeable shift in the fashion preferences of Indian women, especially among the younger generation. Traditionally reserved for social and cultural occasions, the sari is experiencing a revival as a versatile and fashionable garment for both formal and casual wear. This trend reflects a growing appreciation for handloom textiles, cultural heritage, and sustainable fashion practices. Let's explore what's driving Indian women, particularly the younger generation, to embrace saris beyond traditional settings and incorporate them into their everyday wardrobes. 1. Rediscovering Cultural Heritage: Young Indian women are rediscovering the beauty and craftsmanship of handloom saris, which have been a part of India's cultural heritage for centuries. With a renewed interest in traditional textiles and artisanal...
"Care for your clothes like the good friends they are", said Joan Crawford many years ago. Good clothes just like good friendships need nurturing, maintenance and quality time. However, we’re all aware that some of the best friendships are the ones that need very little maintenance but last a lifetime! Even several years apart, it feels like you picked up just where you left off. What if we told you that we have just the kind of fabric to be your long-term friend? Meet Modal Silk. First developed in Japan in the 1950s, Modal Silk is a cellulosic fibre made from the Beech tree pulp. After the cellulose is extracted, it is manually spun to make Modal Silk fabric. Although...
